Evaluation of the priority heuristic as a descriptive model of risky decision making: Comment on Brandstätter, Gigerenzer, and Hertwig (2006).

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Evaluation of the priority heuristic as a descriptive model of risky decision making: comment on Brandstätter, Gigerenzer, and Hertwig (2006).

E. Brandstätter, G. Gigerenzer, and R. Hertwig (2006) contended that their priority heuristic, a type of lexicographic semiorder model, is more accurate than cumulative prospect theory (CPT) or transfer of attention exchange (TAX) models in describing risky decisions. However, there are 4 problems with their argument. First, their heuristic is not descriptive of certain data that they did not r...

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ژورنال

عنوان ژورنال: Psychological Review

سال: 2008

ISSN: 1939-1471,0033-295X

DOI: 10.1037/0033-295x.115.1.253